Grovs

What it does

Grovs is an open-source, privacy-first MCP (Model Context Protocol) server that enables deep linking, attribution, analytics, and campaign management for mobile applications. It serves as a privacy-conscious alternative to proprietary solutions like Branch and AppsFlyer, offering comprehensive mobile marketing infrastructure through 16 specialized tools accessible via Claude and other AI platforms.

How to set up

Install the Grovs MCP server from the official GitHub repository (grovsio/mcp). Configure it with your Grovs account credentials and integrate it with your Claude or compatible AI platform. The server supports direct integration as an MCP tool, enabling seamless access to all functionality within your AI workflow. Detailed setup instructions are available in the repository documentation.

Key features

• Deep linking creation and management for mobile apps
• Install and revenue tracking analytics
• Campaign management and configuration
• Attribution tracking across multiple channels
• App settings configuration tools
• Open-source and privacy-first architecture
• 16 specialized tools for comprehensive mobile marketing
• Cloud-based infrastructure with offline-capable design